by touchdownpr | Apr 8, 2025 | Technology PR, Touchdown Blog
Beyond the Product: Storytelling Techniques in B2B Tech PR By Aaron Buchanan-Covington, Account Executive PR isn’t just public relations, ensuring clients have a good image and securing great coverage. PR is all about telling a client’s story. Storytelling has been...
by touchdownpr | Mar 25, 2025 | Technology PR, Touchdown Blog
SXSW is Changing – And So is Touchdown PR’s Place in It By Jay Smith, Senior Account Supervisor & Ryan Romana, Senior Account Supervisor SXSW is a massive, chaotic, and exciting event that transforms downtown Austin every year. With panels, networking events,...
by touchdownpr | Mar 18, 2025 | Technology PR, Touchdown Blog
AI in PR: Automating Repetitive Tasks Without Losing the Human Touch By Larissa Aguilar, Account Executive In the ever-evolving landscape of Artificial Intelligence (AI), it is critical that Public Relations (PR) professionals leverage the transformative technology to...
by touchdownpr | Jan 21, 2025 | Recent News
Shaping the Future: Tech PR Trends for 2025 By Frankie Dymock Budd, Account Executive As we step into 2025, the tech PR landscape is faced with both opportunities and challenges. From advancements in artificial intelligence (AI) to the continued return of in-person...
by touchdownpr | Nov 28, 2024 | Recent News
Considering ChatGPT on its Second Anniversary By Randy Walker, Account Supervisor Since ChatGPT’s inception nearly two years ago, it’s been cited as both a dream for employees and a headache for leaders. Employees are asking how we use it. Leaders are...
